Online Advertising Market in India 2014 report finds that rise in internet users coupled with proliferation of social media networking sites have stimulated the sector for enhanced growth prospects.
Online Advertising Market in India 2014 report outlines how online advertising has overshadowed traditional advertising as internet penetration in the country continues to soar. Presently, marketing has graduated into a quintessential aspect in a product’s success, be it a good or a service and online medium have developed as a prospective means of communication for the purpose.
Online advertising is much more economical from the cost advantage perspective and has a much wider reach than its traditional counterpart. Riding high on the soaring internet users in the country, online advertising is poised for further growth as net penetration is slated to grow in future.
Recent trends like advent of mobile marketing have also opened up avenues for the sector with more and more mobile internet users on the rise. The sector abounds with a lot of transactional activities with major players getting thrust form leading funding firms. The sector has also witnessed innovation through different forms of online advertising that corporates have indulged to create more visibility for their products. Social media is yet another proposition that corporate players have focused and higher proportion of marketing budget in such forms can be predicted in years to come.
Spanning over 89 pages “Online Advertising Market in India 2014” report Covering Executive Summary, Macroeconomic Indicators, Introduction, Market Overview, Business Model, Drivers & Challenges, Competitive Landscape, Strategic Recommendations, Appendix. This report Covered Companies are – AdGlobal 360 India Pvt. Ltd., DGTL Media Pvt. Ltd., IDG Media Pvt. Ltd., Interactive Avenues Pvt. Ltd., Komli Media Pvt. Ltd., Ozone Media Solutions Pvt. Ltd., PK Online Ventures Pvt. Ltd., SVG Media Pvt. Ltd.
Know more about this report at – http://mrr.cm/44B
Find all Internet Advertising Reports at: http://www.marketresearchreports.com/internet-advertising
About Market Research Reports, Inc.
Market Research Reports, Inc. is the world’s leading source for market research reports and market data. We provide you with the latest market research reports on global markets, key industries, leading companies, new products and latest industry analysis & trends.