This is a full business plan based on the launch of an illustrative Mobile Virtual Network Operator (MVNO) known as Contendus. The plan covers all aspects of the company launch plan including market assessment, funding requirements, financial analysis, market segmentation and product differentiation. Also included is go-to-market plan, distribution and replenishment plans, comparison of MVNO’s and more. The major benefit of this report is to assist in the development of an MVNO launch and to help validate existing plans.
Launching a MVNO involves a lot of careful planning and an understanding of the competitive threats and opportunities. Understanding the competitive issues and what type of MVNO to launch is key to success. Accordingly, we provide the following additional market intelligence reports at no additional charge with every purchase:
- Market Opportunity: Google as Virtual Network Operator
- Market Opportunity: mVoIP + Social + Presence
- SoMoClo: The Convergence of Social, Mobile, and Cloud Solutions and Applications
- Mobile Value Added Service (VAS): Markets, Applications, and Opportunities
- Google vs. Incumbent Service Providers
A critical aspect to the success of any MVNO is its wholesale negotiations with the host mobile network operator (MNO). Accordingly, the MVNO Business Plan includes Modelling and Negotiation Strategies for Contracting with Host Mobile Network Operators. This includes rate structures of the retail minus and cost plus models, the pros and cons of each, and how to implement them.
The MVNO Business Plan also includes evaluation of wholesale incentives, the reconciliation process and also what macro and micro environmental aspects to consider when defining your negotiation strategy. Also includes is an example Service Level Agreement (SLA), modeled from real life operational MVNO SLAs, which can be customized and built upon to meet the needs of their service management requirements.
When planning an MVNO, successful MVNO companies will learn to think like a MNO and develop their strategies accordingly. Purchasers of this report will also receive the following reports for support in business plan and strategy development:
Network Operator Monetization Strategies Leveraging New Sources of Revenue
Purchasers at the Team License and Company-wide License level will also receive at no additional cost:
Purchasers at the Company-wide Level will also receive at no additional cost:
All purchases of Publisher reports includes time with an expert analyst who will help you link key findings in the report to the business issues you’re addressing. This needs to be used within three months of purchasing the report.
People interested in this will also be interested in MVNOBusiness Plan with Financial Modeling Spreadsheet.
While this report will be of interest to anyone involved in the start-up or business development in the wireless space, it will be of particular value to the following groups:
- MVNO start-ups
- Mobile network operators
- MVNE/MVNO service providers
- Investors and analysts in the mobile space
- Suppliers of MVNO equipment and software
- Consultants and systems integration companies
For more information see – http://mrr.cm/4JR
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